Reporting to the Director of Communications EMEA, I manage and execute Technology PR plans, focusing on solutions and product launches in the core areas of the business: Cloud, Security, Digital Workspace and IoT. RESULTS: Optimization of the media coverage in EMEA: +50% in quality and +30% in quantity; Successful drive of thought leadership campaigns on Cloud and Digital Transformation; Recognized success in managing VMware's top global events such as Mobile World Congress
I work within the PR team planning and executing Marketing and PR activities in Technology, Sports & Entertainment sectors and dealing with major motorsport customers and sport celebrities. I achieve good results in Talent management – celebrities’ personal image management - and Brand management
I work as a marketing and communications advisor for a specialist international search firm, carrying on a corporate image redefinition. As a result, I design the new company’s web site and stationery suite and restyle all the related marketing materials, from and content and creative point of view.
Working for an Italian leader Marketing and Public Relations consultancy firm, my duties are to assist top customers in the Finance, IT, Food & Beverage and Sport industries and manage public and media relations.
My first experience in a Public Relations and Communications agency with decades of activity, carrying on press office duties for major North Italian customers. I here grow my public relations skills, collaborating in marketing and communications plans scoping and press releases writing strategy.
I work as an Intern for an Aerospace logistics technology engineering company. This experience requires a deep marketing analysis and understanding of the aerospace industry. RESULTS: creation of content and architecture of the new company’s web site + writing of the Master’s thesis.
This is the specialist degree following the basic degree: Science of communications. It prepares to the world of external relations, marketing and PR.
High School diploma in Classical Studies: Literature, Philosophy
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