I am actively seeking a position in marketing and branding, aiming to leverage my profound and extensive experience in strategic thinking, creativity, research-oriented mindset, and exceptional communication skills. My goal is to contribute to the longevity of brands and products by providing out-of-the-box thinking, fresh ideas, and passionate, forward-thinking strategies.
◦ Organize and coordinate multilateral collaborative conferences to foster cooperation and partnership among different stakeholders. ◦ Budget management, financial reports, delivering progress updates. ◦ Review and revise existing materials to align with the client desired messaging. ◦ Multichannel strategies (e.g.,photoshoots, video production, traditional media agencies for TV space etc.) ◦ Conduct market research and data analysis to inform decision-making processes. ◦ Coordinating and supervising project budgeting. ◦ Provide the Art Department with clear instructions and a creative strategy to produce a final product coherent with the client's needs. ◦ Conduct media planning with Facebook, Twitter, Instagram, YouTube, TikTok, Twitch and KOL to reach the target audience effectively. ◦ Track campaign KPIs.
◦ Skin Hunger Studio products content creator. ◦ Support the marketing and design department for new products launches. ◦ Plan and execute video and photo shoots, TVC products and other advertising materials. ◦ Co-producer, copywriter, and host of the streaming sales channel on Taobao and JingDong platforms.
◦ Plan, support and execute integrated marketing strategies. ◦ Support the internal departments on all aspects of the business. ◦ Market Research on china mainland new market trends, competitor activities and customer insight. ◦ Responsible for document translations, import-export procedures, coordination with Customs Office and logistics companies.
◦ Responsible for model scouting and direct bookings in: Russia, North America and Europe. ◦ Successfully executed and concluded direct booking work with fashion agencies IMG New York, Monster Milan.
◦ Direct Booking Assistant. ◦ Management of own client portfolio. ◦ Responsible for clients and model scounting in Europe, Russia, Asia.
- Chinee taught degree - Final Thesis: “焦内网上营销方式分析 - Analysis of the online marketing strategy of the brand Bananaln” GPA 3.31
Practical industry based project work and lectures related to Brand Communication, Marketing, Trend Research, Market Analysis & Insight, Strategic Planning, Brand Management, Strategic Thinking, Sustainability, Storytelling, Media Planning, Go to Market &
-Music Production. -Digital Production: Midi & Electronic Music Production. - Mastering & Media Preparation, Acoustic Analysis, Studio & Live Production. - Acoustic Project: Design and realize a functional Recording Studio by applying the acquired skills
Contact Info
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