Job Responsibilities

Job Responsibilities: Account operation: Responsible for managing promotional accounts through various channels to ensure smooth advertising placement, with experience in advertising on platforms such as GOOGEL FACEBOOK INS in Latin America. Copywriting: Responsible for writing creative copy and promotional page copy to enhance the attractiveness and click through rate of advertisements. Data analysis: Create advertising reports, analyze data to optimize advertising effectiveness. KPI assessment: Responsible for assessing key performance indicators such as data volume, data cost, and return on investment. • Communication and coordination: Coordinate with business personnel and customers to understand product attributes, KPI requirements, and provide real-time feedback on effectiveness. Advertising strategy planning: Develop a reasonable advertising placement strategy, including testing cycles, budget arrangements, account structure construction, and advertising creative ideas. • Copywriting and Material Optimization: Responsible for optimizing the direction and title of the materials to increase the click through rate (CTR) of the advertisement. Data monitoring and reporting: Regularly monitor data and conduct periodic reports, such as daily reports, weekly reports, monthly and quarterly summaries.

Job Requirements

Job requirements: Educational background: Bachelor's degree or above. Channel experience: Rich practical experience in channel accounts such as Google, Facebook, and Instagram in Latin America. Logical thinking: Possess data analysis skills and the ability to scientifically formulate advertising strategies. Cost awareness: Strong cost awareness, able to control advertising budgets. Proficient in tools: Proficient in using tools such as Excel for data analysis. Copywriting ability: Good writing skills, able to write attractive copy. Communication skills: able to effectively communicate with clients and team members. Psychological resilience: Good psychological resilience, able to remain calm under pressure.

Required Languages

English, Spanish